Dear Stockholders,

I am pleased to invite you to our 20222023 Annual Meeting of Stockholders on Tuesday, June 7, 20226, 2023 at 12:00 p.m. Eastern Time. We have planned for this year’s event to be virtual-only. You can access the meeting at www.virtualshareholdermeeting.com/BMBL2022.BMBL2023.

As the Founder and CEO of Bumble Inc. and Founder of the Bumble app,, I am deeply committedhave an unwavering commitment to our mission to makecreate a world where all relationships are healthy and equitable through kind connections. Our team works tirelessly to grow and nurture the Bumble Inc. products and customers, and I am honored every dayproud to worklead them each day.

I am thrilled to share that in 2022, we made significant progress on our strategic priorities. We made substantial enhancements to our member experience and drove long-term monetization in 2022 and remain focused on these efforts in 2023. As we continue to expand globally, we remain steadfast in building upon our well-established brand foundation and our strategy continues to propel usage of our apps across North America, Western Europe, Latin America and Southeast Asia.

We are committed to continuously enhancing the quality of matches on our platforms, with a strong focus on ensuring the safety and security of our members. We are constantly evolving to adapt to member behaviors and preferences—providing us with the opportunity to deliver innovative new offerings to members. This approach allows us to effectively introduce new monetization efforts as well.

These factors, combined with our team, our customersdisciplined approach to operating the business, enabled us to deliver strong revenue growth in 2022. For the year, total revenue grew 19% and reached $904M, driven by a 10% increase in total paying users over the last year. Our progress has enabled us to be part of the Bumble community. It’s been just over a year since we went public, a year when the world was experiencing profound upheaval and uncertainty. I am incredibly proud of the way that our company has been nimble and proactive in navigating unprecedented challenges and shiftsfurther invest in our customers’ needs. Through itproducts, ensuring that we continue to provide the best possible experience for all we’ve learned that now, more than ever, peopleand create sustainable value for all over the world need love and connection – and our success and the growth of our business is closely tied to this demand. I applaud our team for executing against our strategy and thank our Board and management for their continued excellence in leadership.stakeholders.

As we concluded 2021, Bumble app was the third most downloaded dating app globally, up from #7 in early 2020, and Badoo remains the second most downloaded dating app in the world. Additionally, we welcomed Fruitz earlier this year, adding an exciting and rapidly growing dating app that’s captured the attention of the highly sought after Gen Z audience. By staying focused on growing revenue and our commitment to our user experience, we’ve seen our products resonate deeper in our existing markets as well as new international regions such as Latin America, EMEA and Southeast Asia, for example.

On behalf of the Board of Directors, our executive leadership team, and every one of our employees worldwide, we offerI would like to express our sincere thanksappreciation for your continued support and investment in Bumble Inc. I am so proudwould also like to recognize Christine Anderson, a director who is not standing for re-election. Christine has served as a director on our Board of Directors since 2020. The Board of Directors extends our team’s ongoing focus, hard worksincere appreciation for her exemplary service.

Your vote is important to us, and discipline as demonstrated by our execution of our strategic priorities. The future of our business is one with great opportunities and exciting new challenges.

Whether or not you plan to attend the Annual Meeting virtually, we encourage you to vote.do so at your earliest convenience. You may vote by telephone or online, or if you requested to receive printed proxy materials, by completing, signing, dating, and returning the enclosed proxy card or voting instruction form. We thankform if you requested to receive printed proxy materials.

Thank you for your trustcontinued confidence in our team and belief in our mission, and we’re honored to have you join us on this exciting journey.Bumble Inc.

Notice of Annual Meeting of Stockholders

How to Vote

Vote In Advance of the Meeting

How to Vote VOTE IN ADVANCE OF THE MEETING
		By Internet
		BY INTERNET
			•● Go to the website www.proxyvote.com and follow the instructions, 24 hours a day, seven days a week.   •● You will need the 16-digit number included on your Notice of Internet Availability of Proxy Materials or on your proxy card.
		By Telephone
				BY TELEPHONE
				•● From a touch-tone telephone, dial 1-800-690-6903 and follow the recorded instructions, 24 hours a day, seven days a week.   •● You will need the 16-digit number included on your Notice of Internet Availability of Proxy Materials or on your proxy card in order to vote by telephone.
		By Mail
				BY MAIL
				•● If you have not already received a proxy card, you may request a proxy card from us by following the instructions on your Notice of Internet Availability of Proxy Materials.   •● Mark your selections on the proxy card.   •● Date and sign your name exactly as it appears on your proxy card.   •● Mail the proxy card in the enclosed postage-paid envelope provided to you.

Vote Online During the Meeting VOTE ONLINE DURING THE MEETING

		By Internet
			BY INTERNET
			•● See page 311 of this Proxy Statement for details on voting your shares online during the Annual Meeting at www.virtualshareholdermeeting.com/BMBL2022.BMBL2023.

NOTICE OF ANNUAL MEETING OF STOCKHOLDERS

This notice of the Annual Meeting, Proxy Statement, and form of proxy are being distributed and made available on or about April 22, 2022.21, 2023.

By Order of the Board of Directors,

LAURA FRANCO

Chief Legal and Compliance Officer

and Secretary

April 22, 202221, 2023

Important Notice Regarding the Availability of Proxy Materials for the ShareholderStockholder Meeting To Be Held on June 7, 2022:6, 2023: This Proxy Statement and our Annual Report on Form 10-K for the year ended December 31, 20212022 are available free of charge at proxyvote.com or our Investor Relationsinvestor relations website at https://ir.bumble.com. A list of stockholders of record at the close of business on April 11, 202210, 2023 will be open for examination by any stockholder for any purpose germane to the Annual Meeting for a period of 10 days prior to the Annual Meeting at our principal executive offices at 1105 West 41st Street, Austin, TX 78756, and electronically during the Annual Meeting at www.virtualshareholdermeeting.com/BMBL2022.BMBL2023.

YOUR VOTE IS IMPORTANT TO US. THANK YOU FOR VOTING.

Table of Contents

    Proxy Summary

This summary highlights information contained elsewhere in this Proxy Statement. This summary does not contain all of the information that you should consider, and you should read the entire Proxy Statement carefully before voting. Page references are supplied to help you find further information in this Proxy Statement.

References in this Proxy Statement to (i) “we,” “us,” “our,” “ours,” “Bumble,” and the “Company” refer to Bumble Inc. and its consolidated subsidiaries and (ii) “stockholders” refers to holders of our Class A common stock and Class B common stock unless the context requires otherwise.

Voting Agenda/Voting Matters

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PROXY SUMMARY

Bumble’s mission is to create a world
where all relationships are healthy
and equitable, through Kind Connections.

We focus on building authenticity and safety in the
online space, which is marked at times by isolation
and toxicity. We also believe there is a significant opportunity
to extend our platform beyond online dating into healthy
relationships across all areas of life: love, friendships,
careers and beyond. By empowering women across all of
their relationships, we believe that we have the potential
to become a preeminent global women’s brand.

Who We Are

PROXY SUMMARY

Board and Leadership Highlights

BOARD DIVERSITY AND INDEPENDENCE

This year, we are offering our stockholders their first opportunity to cast advisory votes on the approval of the compensation of our named executive officers and the frequency of future votes on named executive officer compensation. The following discussion summarizes the significant elements of our executive pay program for fiscal year 2022. For additional information on 2022 executive compensation, please refer to the Compensation Discussion and Analysis, beginning on page 40.

Compensation Elements

The compensation of our named executive officers includes three main components: (i) base salary; (ii) short-term incentives (“STI”), consisting of an annual cash bonus based on four performance metrics (revenue, paying users, adjusted EBITDA margin and individual performance); and (iii) long-term equity incentives, consisting of options and restricted stock units (“RSUs”).

Compensation Philosophy, Policies and Practices

It is Bumble’s philosophy that compensation should be performance-focused, market-competitive, simple, transparent and aligned to stakeholders. In setting executive compensation, the Compensation Committee considers the pay programs of a peer group of 19 similarly-sized companies in the consumer technology and software industries. Our pay policies and practices reflect Bumble’s compensation philosophy.

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ENVIRONMENTAL INITIATIVE HIGHLIGHTS

SOCIAL INITIATIVE HIGHLIGHTS

GOVERNANCE HIGHLIGHTS

We have a strong commitment to ESG that is built into the structure of our governance processes. Our commitment to ESG starts at the top, beginning with our Board of Directors and management.

Why am I being provided with these materials?

We are providing this proxy statement (the “Proxy Statement”) to you in connection with the solicitation by the Board of Directors (the “Board” or “Board of Directors”) of Bumble Inc. of proxies to be voted at our Annual Meeting of Stockholders to be held on June 7, 20226, 2023 (the “Annual Meeting”) and at any postponements or adjournments of the Annual Meeting. We either (1) mailed you a Notice of Internet Availability of Proxy Materials (“Notice of Internet Availability”) notifying each stockholder entitled to vote at the Annual Meeting how to vote and how to electronically access a copy of this Proxy Statement and our Annual Report on Form 10-K for the fiscal year ended December 31, 20212022 (referred to as the “Proxy Materials”) or (2) mailed you a paper copy of the Proxy Materials and a proxy card in paper format. If you have not received, but would like to receive, a paper copy of the Proxy Materials and a proxy card in paper format, you should follow the instructions for requesting such materials contained in the Notice of Internet Availability. Except where the context requires otherwise, references to “Bumble,” “the Company,” “we,” “us” and “our” refer to Bumble Inc.

What am I voting on?

There are twofour proposals scheduled to be voted on at the Annual Meeting:

Who is entitled to vote?

Stockholders as of the close of business on April 11, 202210, 2023 (the “Record Date”) may vote at the Annual Meeting or any postponement or adjournment thereof. As of that date, there were 129,520,519137,573,116 shares of our Class A common stock and 20 shares of our Class B common stock outstanding.

In general, holders of shares of our Class A common stock are entitled to one vote for each share of Class A common stock held as of the Record Date and holders of our Class B common stock are entitled, without regard to the number of shares of Class B common stock held by such holder, to one vote for each Common Unit (as defined below) of Buzz Holdings L.P., a Delaware limited partnership (“Bumble Holdings”), held as of the Record Date.

This includes shares:

Notwithstanding the foregoing, unless they elect otherwise, each of Whitney Wolfe Herd, our Founder and Chief Executive Officer, and affiliates of Blackstone Inc. (“Blackstone” or “our Sponsor”), to whom we refer to collectively as our “Principal Stockholders,”Stockholders”, have outsized voting rights as follows. Each Principal Stockholder that holds Class A common stock is entitled to ten votes for each share of Class A common stock held as of the Record Date and each Principal Stockholder that holds Class B common stock is entitled, without regard to the number of shares of Class B common stock held by such Principal Stockholder, to a number of votes equal to 10 times the aggregate number of Common Units (as defined below) (including Common Units issued upon conversion of vested Incentive Units (as defined below)) of Bumble Holdings held by such Principal Stockholder as of the Record Date.

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QUESTIONS AND ANSWERS ABOUT THE PROXY MATERIALS AND THE ANNUAL MEETING

“Class B Units” refers to the interests in Bumble Holdings called “Class B Units” that were outstanding prior to the Reclassification.

What is a “broker non-vote”?

A broker non-vote occurs when shares held through a broker are not voted with respect to a proposal because (1) the broker has not received voting instructions from the stockholder who beneficially owns the shares and (2) the broker lacks the authority to vote the shares at its discretion. Under current Nasdaq listing rules, Proposal No. 1, isProposal No. 3 and Proposal No. 4 are considered a non-routine matter, matters, and a broker will lack the authority to vote uninstructed shares at their discretion on this proposal.these proposals. Only Proposal No. 2 is considered a discretionary matter, and a broker will be permitted to exercise its discretion to vote uninstructed shares on this proposal.

How are votes counted?

With respect to the election of directors (Proposal No. 1), you may vote “FOR” or “WITHHOLD” with respect to each nominee. Votes that are “WITHHELD” will have the same effect as an abstention and will not count as a vote “FOR” or “AGAINST” a director because directors are elected by plurality voting. Broker non-votes will have no effect on the outcome of Proposal No. 1.

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QUESTIONS AND ANSWERS ABOUT THE PROXY MATERIALS AND THE ANNUAL MEETING

Internet and telephone voting facilities will close at 11:59 p.m., Eastern Time, on June 6, 2022,5, 2023, for the voting of shares held by stockholders of record as of the Record Date. Proxy cards with respect to shares held of record must be received no later than June 6, 2022.5, 2023.

If you hold your shares in street name, you may submit voting instructions to your broker, bank or other nominee. In most instances, you will be able to do this over the Internet, by telephone or by mail. Please refer to information from your bank, broker or other nominee on how to submit voting instructions.

How do I attend and vote my shares at the Virtual Annual Meeting?

This year’s Annual Meeting will be a completely “virtual” meeting of stockholders. You may attend the Annual Meeting via the Internet. Any stockholder can attend the Annual Meeting live online at www.virtualshareholdermeeting.com/BMBL2022.BMBL2023. If you virtually attend the Annual Meeting you can vote your shares electronically, and submit your questions during the Annual Meeting, by visiting

answering as many questions submitted in accordance with the meeting rules of conduct as appropriate in the time allotted for the meeting.

Our Board of Directors directs and oversees the management of our business and affairs and has three standing committees: the Audit and Risk Committee, the Compensation Committee and the Nominating and Corporate Governance Committee. In addition, from time to time, special committees may be established under the direction of the Board of Directors when necessary to address specific issues.

Director Independence and Independence Determinations

Under our Corporate Governance Guidelines and Nasdaq rules, a director is not independent unless our Board of Directors affirmatively determines that he or she does not have a material relationship with us or any of our subsidiaries (either directly or as a partner, stockholder or officer of an organization that has a relationship with us or any of our subsidiaries).

Our Corporate Governance Guidelines define an “independent” director in accordance with Rule 5605(a)(2) of the Nasdaq Stock Market (“Nasdaq”). In addition, members of the Audit and Risk Committee and the Compensation Committee are subject to the additional independence requirements of applicable SEC rules and Nasdaq listing standards. Our Corporate Governance Guidelines require our Board of Directors to review the independence of all directors at least annually, after taking into consideration the recommendation of the Nominating and Corporate Governance Committee.

In the event a director has a relationship with the Company that is relevant to his or her independence and is not addressed by the objective tests set forth in the Nasdaq independence definition, our Board of Directors will determine, considering all relevant facts and circumstances, whether such relationship is material.

Our Board of Directors has affirmatively determined that each of Ms. Mather, Ms. Anderson, Ms. Atchison, Mr. Bavishi, Mr. Bromberg, Ms. Griffin, Mr. Korngold, Ms. Morgan, Ms. Steele and Ms. Thomas-Graham qualifies as an independent director under Nasdaq listing standards, including with respect to committee service. In addition, our Board of Directors has affirmatively determined that each of Ms. Atchison, Ms. Steele and Ms. Thomas-Graham is “independent” for purposes of Section 10A(m)(3) of the Securities Exchange Act of 1934, as amended (the “Exchange Act”), and that each of Mr. Korngold, Ms. Steele and Ms. Thomas-Graham is “independent” for purposes of Section 10C(a)(3) of the Exchange Act. In making these determinations, our Board broadly considers all relevant facts and circumstances, including detailed written information provided by each director regarding each director’s business and personal activities as they may relate to the Company and our management. There are no family relationships among any of our directors or executive officers.

Executive Sessions

In accordance with our Corporate Governance Guidelines, our non-management members of the Board meet in executive session, without management present, at least twice a year (and at such other times as they deem appropriate). If the Board deemsnon-management directors include directors who have not been determined to be independent, the independent directors shall separately meet in a private session at least twice a year (and at such other times as they deem appropriate). that excludes management and directors who have not been determined to be independent. In addition, our independent directors that are not affiliated with our Sponsor meet from time to time in a private session that excludes management and any Sponsor-affiliated directors. Our Chair, presidesif any, or a director designated by the non-management or independent directors, as applicable, will preside at the executive sessions. During 2022, the non-management directors held four executive sessions following each of four regularly scheduled Board meetings, and the independent directors that are not affiliated with our Sponsor held two separate executive sessions.

THE BOARD OF DIRECTORS AND CERTAIN GOVERNANCE MATTERS

Board and Committee Self-Evaluations

In accordance with our Corporate Governance Guidelines, the Board, acting through the Nominating and Corporate Governance Committee and with the assistance of our Chair, conducts a self-evaluation at least annually to determine whether it and its committees are functioning effectively. Such evaluation may include consideration of the individual performance of directors serving on our Board. The Nominating and Corporate Governance Committee will also reviewperiodically reviews the overall process to consider and determine the optimal method for conducting the evaluation.

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 = ChairpersonTHE BOARD OF DIRECTORS AND CERTAIN GOVERNANCE MATTERS

 = Member

All directors are expected to make their best effort to attend all meetings of the Board and meetings of the committees of which they are members and the Annual Meeting of Stockholders.members. During the year ended December 31, 2021,2022, the Board held fivesix meetings, the Audit and Risk Committee held fourfive meetings, the Compensation Committee held four meetings and the Nominating and Corporate Governance Committee held one meeting.two meetings. During fiscal 2021,year 2022, all of our directors attended at least 75% of the meetings of the Board and committees during the time in which he or she served as a member of the Board or such committee.

Audit and Risk Committee

All membersEach of the AuditMses. Atchison, Steele and Risk Committee haveThomas-Graham has been determined to be “independent,” consistent with our Audit and Risk Committee charter, Corporate Governance Guidelines, SEC rules and Nasdaq listing standards

reviewing developments in corporate governance practices and developing and recommending to our Board of Directors a set of corporate governance guidelines applicable to us.

THE BOARD OF DIRECTORS AND CERTAIN GOVERNANCE MATTERS

Corporate Governance Guidelines

Our commitment to good corporate governance is reflected in our Corporate Governance Guidelines, which describe our Board of Directors’ views and policies on a wide range of governance topics. These Corporate Governance Guidelines are reviewed from time to time by our Nominating and Corporate Governance Committee and, to the extent deemed appropriate in light of emerging practices, revised accordingly, upon recommendation to and approval by our Board of Directors.

Our Corporate Governance Guidelines and other corporate governance information are available on the “Governance—Corporate Governance” section of our investor relations website at https://ir.bumble.com.

Code of Conduct and Supplemental Code of Ethics for Senior Financial Officers

We have adopted a Code of Conduct, which sets forth the standards for ethical conduct, that applies to all of our directors, officers and employees. The Code of Conduct, which is available on our website at https://ir.bumble.com and on our intranet sites, sets forth our policies and expectations on a number of topics, including compliance with laws, conflicts of interest, use of our assets, business conduct and fair dealing, as well as our commitment to providing a safe, inclusive and supportive workplace environment free from harassment. As part of our compliance and ethics program, we are working to implement an onlinenew employees receive training regarding the Code of Conduct, and current employees receive supplemental training program which we expect to initiate in May 2022.on an annual basis. The Code of Conduct provides a number of avenues to report openly, or anonymously (in the case of employees), any accounting allegation, compliance allegation (including non-compliance with applicable legal and regulatory requirements or the Code of Conduct), or retaliatory act, including through the telephone hotlines or website managed by EthicsPoint, our outside independent service provider, or by email to our Chief Legal and Compliance Officer or our Audit and Risk Committee, in each case at the telephone numbers and email addresses listed in the Code of Conduct.

We have also adopted a Supplemental Code of Ethics for Senior Financial Officers that applies to our Chief Executive Officer, President and all senior financial officers, including the Chief Financial Officer and principal accounting officer.Principal Accounting Officer. The Supplemental Code of Ethics, which is available on our website at https://ir.bumble.com and on our intranet sites, addresses matters specific to those senior financial positions

THE BOARD OF DIRECTORS AND CERTAIN GOVERNANCE MATTERS

The Compensation Committee monitors risks associated with the design and administration of our compensation programs, including our incentive-based compensation programs, to promote an environment that does not encourage unnecessary and excessive risk-taking by our employees, including our senior executives. In view of this oversight and based on an assessment conducted by management working with the Compensation Committee’s independent consultant, Mercer, we do not believe that our employee compensation policies and practices create risks that are reasonably likely to have a material adverse effect on the Company.See “Compensation Discussion and Analysis—Risk and Executive Compensation” for a complete description.

The Nominating and Corporate Governance Committee assists the Board by overseeing and evaluating programs and risks associated with Board organization, membership and structure, corporate governance and overall Board effectiveness. Our Nominating and Corporate Governance Committee is also responsible for reviewing environmental and corporate social responsibility matters and assisting the Board in overseeing our programs related to material environmental and social and governance topics.

In addition, our Board receives periodic detailed operating performance reviews from management. Our Chief Information Security Officer provides quarterly updates to the Audit and Risk Committee, as well as an annual report to the Board, regarding a range of cybersecurity activities that meet our risk treatment objectives and regulatory requirements while maintaining the confidentiality and integrity of information, including customer information under our custody. Our information security management system takes a risk-based approach to cybersecurity and consists of various programs, including secure software development, operational security, vulnerability management and security education. Our threat detection capabilities include automated 24/7 detection and alerting with automated response protocols that ensure rapid analysis and enrichment for security analysts who have a clear written and established security incident response plan to follow in the event of a breach. Our Head of Privacy and Data Protection Officer provide periodic reports to the Audit and Risk Committee regarding Bumble’s data privacy and compliance activities (required by applicable laws, including the General Data Protection Regulation (GDPR) compliance activities(“GDPR”) and any U.S. state-specific privacy laws), which are designed to protect and safeguard our members’users’ data through comprehensive, documented privacy impact assessment procedures, as well as through dedicated privacy incident monitoring and reporting.

The Board also receives periodic updates from management on environmental, social, and governance-related activities to review and guide Bumble’s larger ESG strategy. In addition, Board members participate in “Lunch & Learn” sessions from time to time, where they have an opportunity to do a deeper analysis of select ESG topics. For example, in 2022 the Board met with Bumble’s Public Policy and Social Impact teams for an update on global and regional activities driving advocacy, regulatory awareness, and community impact.

Chief Compliance Officer

Our Chief Legal and Compliance Officer oversees our compliance programs. Her duties include: regularly updating the Audit and Risk Committee on the effectiveness of our compliance programs, providing periodic reports to the Board, and working closely with our various compliance functions to promote coordination and sharing of best practices across these functions.

Disclosure Committee

We have established a Disclosure Committee to assist in fulfilling our obligations to maintain disclosure controls and procedures and to coordinate and oversee the process of preparing our periodic securities filings with the SEC. This committee is composed of members of management and is chaired by our Chief Financial Officer.

Securities Trading Policy

The Company’s Securities Trading Policy requires executive officers and directors to consult the Company’s Chief Legal and Compliance Officer prior to engaging in transactions involving the Company’s securities. In order to protect the Company from exposure under insider trading laws, executive officersSee “Compensation Discussion and directors are generally required to conduct any trading in Bumble securities during designated “window periods” established by the Company, which correspond to the Company’s annualAnalysis—Risk and quarterly earnings releases, and to receive pre-clearance for any trades from the Chief Legal and Compliance Officer. Alternatively, our executive officers and directors may enter into pre-programmed trading plans under Exchange Act Rule 10b5-1.

The Company’s Executive Compensation—Securities Trading Policy also prohibits directors and employees (including officers) from trading in options, warrants, puts and calls or similar instruments on the Company’s securities or selling such securities short. In addition, directors and employees (including officers) are prohibited from engaging in any transactions (including variable forward contracts, equity swaps, collars and exchange funds) that are designed to hedge or offset any decrease in the market value of the Company’s equity securities.Hedging” for a complete description.

Controlled Company Exception
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THE BOARD OF DIRECTORS AND CERTAIN GOVERNANCE MATTERS

Controlled Company Exception

In connection with our IPO, our Principal Stockholders entered into a stockholders agreement, described in “Transactions with Related Persons,” and beneficially own approximately 92%90.6% of the combined voting power of

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We are committed to responsible environmental, social and governance (“ESG”) practices. We believe our efforts to build sustainable business practices naturally align with our values, business strategy and risk management efforts and that these efforts serve our stakeholders, including our team members, customers, suppliers, business partners, investors and our communities throughout the world.

Our Product

Bumble’s mission is to create a world where all relationships are healthy and equitable. Our Company was built with the intention to provide an alternative to outdated dating and gender norms that often disadvantage women and lead to toxic interpersonal dynamics both online and off. We build product and technology designed with more accountability, kindness and trust at the helm, to help encourage people to behave in a more compassionate way online.

At Bumble, we center safety, accountability and kindness inEvery year, our products and services. Through thoughtful product design features, iterative customer feedback and platform policies that set a high standard for personal conduct, Bumble strives to deliver a positive experience that benefits our community.

Bumble’s commitment to women’s safety and empowerment extends beyond our products. We believe that everyone should feel safe on all corners of the internet, not just on our services. Because of this, Bumble proactively lobbies governments to enact solutions to protect women and underserved communities online. We also engage in global conversations around the mitigation of online harms and share our lessons learned with industry peers, civil society and governments to help devise ways to curb online abuse and harassment.

Bumble is proud to champion the cause of equality. Indeed, as a woman-founded company with a majority female board and leadership team, Bumble’s company culture is built upon it. Our people practices and policies reflect a deep understanding of, and commitment to, work-life balance, mental health and wellbeing, and family.

At Bumble, we live by our core values of Make the First Move, growth, kindness, accountability and inclusivity. Our company culture, people practices, product innovations, social impact efforts, focus on safety, information security and privacy practices are integral to achieving this mission and we embed those core values into everything we do.

Each year, millions of individuals use the Bumble, Badoo and Fruitz apps tousers initiate new relationships, form friendships, expand their professional networks and even get married and start families.families through the family of Bumble, Badoo and Fruitz apps. Bumble, Badoo and Fruitz apps each monetize a freemium model, where the use of the service is free and a subset of the users pay for subscriptions or in-app purchases to access premium features.

Bumble App: Relationships Bumble, the women-first dating and social networking app, was founded by Chief Executive Officer (“CEO”) Whitney Wolfe Herd in 2014. Bumble connects people across dating (Bumble Date), friendship (Bumble BFF) and professional networking (Bumble Bizz). Bumble is built on the importance of equitable relationships and how crucial they are the building blocks ofto a healthy, and happy life. Bumble offers a wide range of opportunities for individuals to find romance, friendship and professional connections. On Bumble Date, women make the first move, empowering them to take the lead in initiating relationships through a supportive environment. We’re leveling the playing field and changing the dynamics of dating. Whether you’re new to a city or looking to expand your social circle, Bumble BFFThe platform is a simplified way to create meaningful friendships. On Bumble Bizz, you can pursue a career change, meet team members or become a mentor. All our communities are centered around kindness, respect and equality. As such,equality—and the community plays an important part in that. Bumble holds its users accountable for their actions and strives to provide them with an experience free from hate, aggression harassment or bullying have no place on our apps.bullying. Bumble is widely available in the Apple App Store, Google Play Store and the web.

Badoo App:App: Launched in 2006, Badoo is a pioneer in modern dating and strives to make dating less complicated and more fun. It encourages a community of users who are clear about their intent, are authentically themselves and behave respectfully to all—so everyone can enjoy the best parts of dating. With millions of users across the globe, the app is available in the Apple App Store, Google Play Store, Huawei AppGallery and the web.

Fruitz App: Fruitz was founded in Paris in 2017 and has become one of the pioneers of web and mobile dating.fastest-growing dating apps in Europe. The Badoo philosophy is that real connections are born from users being honest in who they are and what they really want. Whether it’s matching and finding a partner, finding friends nearby or simply starting a conversation, Badoo provides an important hub for community connection.

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In recent years, we have prioritized working with companies thatproviders who rely on renewable energy sources like wind and solar power for ourtheir data and cloud provision services.centers. Our hosting and cloud services providers, outside of select locations, already employ a renewable energy footprint and, in the case of our cloud providers, achievedhave reported achievement of carbon neutrality. Carbon neutrality is a key selection criterion as we evaluate any additional hosting and cloud solutions, including those that may be employed for Blockchain-oriented solutions. We continueare continually looking for ways to reviewimprove our business practices for additional sustainable solutions.and make them more sustainable.

Impact Giving:Giving: In 2021,2022, we investedcontinued to invest philanthropic dollars in organizations that align with our mission of empowering women and underrepresented communities and creating a world where all relationships are healthy and equitable. These organizations included Vital Voices, The Southern Poverty Law Center, GLAAD, the Anti Defamation League and many regional equity-building organizations. In response to increased domestic violence risks for homebound women and other vulnerable populations during the COVID-19 pandemic, we partnered with The National Domestic Violence Hotline, supporting their life-saving services and connecting our users to the Hotline’s resources. We also stepped up in response to events around the globe, including COVID-19 pandemic medical relief,the flooding in Australia and the crisis in Afghanistan and the impact of the winter storms on our HQ city of Austin, TX. Ukraine.

As a mission-driven company that cares deeply about the world we live in, we continue to invest in, and provide resources to, organizations that help make a positive impact. We evolved our partnership with the National Domestic Violence Hotline to both better support their potentially life-saving services and share them with our users. As part of this evolution, we launched a groundbreaking volunteer pilot program for Bumble employees to respond to non-crisis inbounds to the hotline’s online chat system. During Domestic Violence Awareness Month (U.S.), we partnered with the hotline to share important messaging regarding healthy and safe relationships, internally with our employees and through our external communication channels, and raised additional funds for their mission through an online auction supported by Bumble brand partners.

At Bumble, safety is embeddedWe continue to fund women making the first move through our innovative Moves Making Impact program, supporting leaders and organizations focused on women’s health, human rights and inclusive arts and culture. We also continue to support organizations that build equity in our origin story. Because communities. In 2022, Bumble received the Business Champion award from Equality Texas for our support of and engagement with their programs to support LGBTQ+ Texans.

Our users are an important part of making a world where all relationships are healthy and equitable, so we were excited to bring them into our philanthropic partnerships through Bumble IRL. In 2022, users volunteered for 40 organizations across ten cities in the U.S., supporting women’s empowerment, the environment, food access and community equity.

User Safety

Bumble was created to address a gap in safe dating spaces,spaces. Therefore, we take a safety-by-design approach and view safety as a collective responsibility. To ensure a positive and empowering experience for our users, Bumble has pioneered industry-leading systems, processes and policies; placespolicies. We place a premium on prevention; and providesprevention, offer trauma-informed support to users.users and continue to evolve our tools as we learn more about the needs of our community.

Below are a few examples of the steps we are taking to strengthen the safety of our community:

Safety & wellbeing center:center: In 2021, we launched in-app resource hubs on Bumble and Badoo that provideallow our community with resourcesusers to enable a safe and healthy dating experience. Here, users can stay informed about safety features, find tools and resources to educate them on how to date safely and confidently, as well as have a direct line of communication with our team. We also connect users to resources from external experts, such as experts—suicide hotlines, and resources, intimate partner violence hotlines and sexual assault hotlines.

Detecting harmful messages: We introduced our machine learning technology to proactively detect harmful, text-based content in over 100 languages across our apps in 2021. As a result of this investment, our technology proactively detects a majority of the harmful content we remove from our platforms before this content is reported by members. In the Badoo app, we expanded our proactive detection of inappropriate

ENVIRONMENTAL, SOCIAL AND GOVERNANCE MATTERS

content by launching “Rude Message Detector.” When a user receives a message that our model detects as potentially harmful or hurtful, the user receives a pop-up message checking in and encouraging them to report. We also developed our own proprietary tool, Private Detector, that automatically detects, blurs and warns our customers when they may be in receipt of a lewd photo. We then empower our customers to decide if they would like to view the photo anyway. We also provide themour customers an easy way to report the sender so that we can keep our entire community safe. During 2022, we open-sourced this technology (model and code) to empower the wider tech industry to do the same.

Industry-first safety initiative for assault survivors:survivors: We are partnering with CHAYN, a survivor-led nonprofit based in the UK,United Kingdom, to launch an industry-first initiative that provides complimentary online trauma support to users of Bumble and Badoo who report sexual assault or relationship abuse. The partnership was piloted on Bumble in 2021 and is expectedexpanded to expandBadoo in 2022.

Responsible artificial intelligenceSetting a high standard for safety policies: We launched several safety policies to better communicate the conduct that we expect from our community and machine learning: We use machine learning systems to improve user experienceset a high standard of how dating apps should think about and enforce rules around harmful content and behaviors. Our new sexual harassment policy clarifies what we consider to be unwelcome or unwanted sexual behaviors between members and reinforces the importance of consent in all interactions. Our identity-based hate policy explicitly bans content or conduct that promotes hatred and contempt against groups with protected attributes such as race/ethnicity, nationality, sex, gender, gender identity/expression, sexual orientation, disability and religion. The policy strengthens the stance the Company has previously taken banning racist, transphobic, ableist and body-shaming language. The policy, reviewed by showing relevant matches and support a safe experience by proactively flagging toxic conversations and ensuring images uploaded to our apps comply with our guidelines. Because it is critical that these algorithms behave fairly and in an unbiased fashion, Bumble’s Data Science team has codified a fairness evaluation framework that provides guidelines when developing machine learning solutions. We arethe National Centre for Transgender Equality, also continuously evaluating and monitoring our recommendations, natural language processing and computer vision models in different markets to assess their fairness.takes action against those who intentionally submit false reports targeting someone’s identity.

Our People

We take concrete steps to ensure our company values are reflected in our employees’ experience at Bumble. As leaders, weWe hold ourselvesour senior leadership accountable for the employee experience, including factoring people-focused objectives into executive compensation. AnnualPeriodic employee engagement surveys, new joiner surveys, regular “All Hands” meetings that bring the entire company together and open lines of communicationone-on-one interactions help us keep a pulse on employee needs so we can continuously improve as an employer of choice within our industry.

Caring for our team: We believe a healthy and equitable workplace begins with our people practices. Weteam: At Bumble, we offer a total rewards package to support our employees’ whole health and happiness. This includeswellbeing, providing benefits to meet their needs, across all areasconsistent with our commitment to the empowerment of wellness, includingwomen and healthy and safe relationships. Our team focuses on supporting physical, emotional, financial, personal and social health, financial health, personal happiness and continuous learning. In addition, we offer ourprioritize programs that address life challenges and help build an internal community. Bumble employees can access to private healthcare coverage for themselves and their families, generous parenthood support (applying to all genders), and unlimited paid time off. We support their reproductive health and path to parenthood journeys and offer lactation support and breast milk shipping for new parents on our team. Understanding the impact of a safety-centered approach, we offer group mental health coaching sessions for our Safety team. For our employees who need additional support in times of critical need, we provide domestic violence and violent crime paid leave. Additionally,

Our supportive approach extends to helping our team support a healthy balance of work and life. To support employee focus and workload, twice each month, Bumble schedules a “Focus Friday,” which is intended as a day generally free of Company-imposedcompany-imposed deadlines meetings, and required work commitments to helpmeetings. Employees also receive gym and fitness benefits in our team get caught up on work, de-stress and support overall wellbeing. major locations.

We also offer our employees complimentary premium access to our apps, Bumble, Badoo and Badoo.Fruitz. To help employees grow and build their careers, we sponsor training, education and leadership development opportunities designed to provide them with the knowledge, skills and habitsbehaviors necessary to succeed. As we welcome Fruitz into the Bumble family, we are continuing to onboard our Fruitz team members and integrating their access to our suite of employee benefits.

As of December 31, 2021,2022, we had over 900950 full-time employees, of which approximately 750770 are located outside of the United States. We are proud to share that we grew our global team in 20212022 and on-boardedonboarded employees in multiple countries. ToWith this global reach, we continue to build ways to foster community and connection in an often virtual work environment for these new and existing team members, we increased internal communications, implementedconnection. We’ve continued a cadencerobust schedule of frequent company-wide “all hands” meetings to engage and rolled out a series of virtual engagement events. We tookinform our team building, global holiday events, employee birthdays, service anniversariesworkforce, and social impact and wellness activities online to continue to honor and celebrate employee milestones and culture.

This year, with the onset of the crisis in Ukraine, the safety and wellbeing of our people has remained our number one priority. We worked to immediately establish a dedicated, cross-functional team focused on identifying and providing resources and support to our team members most impacted by the crisis and to lead business continuity efforts in the region. These included (but were not limited to): mental health support

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ENVIRONMENTAL, SOCIAL AND GOVERNANCE MATTERS

for employees, freelancerswe were pleased to launch an employee-facing intranet to centralize company policies, procedures and their families, pay advancesuseful information. We continue team-building activities virtually and unlimited time off. These efforts continue as we wind downin person, celebrating our operations in Russia. Additionally, we appreciate that employees across our organization have been impacted by the crisis in different waysemployees’ birthdays, service anniversaries and are working closely to ensure that our global team has the support they need.professional accomplishments.

Diversity and inclusion: Atinclusion: Bumble everyone has a seat at the table. Our priority is building a company that representsvalues the communities we serve—and ensuring each employee is able to bring their whole self to work, knowing theirperspectives, skills and perspectives are valued and integral to our mission.experiences of all employees. We seek to be fully reflective of the communities we serve around the worldworldwide and to provide opportunities for employee feedback, expression and celebration.

This starts with a top-down approach, as reflected in the composition of ourOur Board of Directors and executive leadership team. As of today,team reflect this, as 73% of our Board and more than 50% of our management team are women. Internally, we work to deepen our D&I team works cross-functionallyemployees’ approach to consultinclusion, providing companywide training on equity-related topics provide feedback for inclusive product development, facilitate global employee-facing speakingsuch as bias, as well as learning and educational programs and execute mission-aligned projects. An example of this work is Diversibees,engagement opportunities with equity-focused partners. This engagement extends to our central Employee Resource Group (ERG)(“ERG”), which isthe Diversibees, an intersectional, employee-led organization that welcomes employees to bring their whole selves to the front while buildingbuild community and engaging in collective learning.learn collectively. Single-identity affinity groups reside under the Diversibees umbrella and allow employees to connect over shared experiences and access supportive services. Our Diversity, Equity, Inclusion & Belonging team functions as a common thread across the business, consulting on equity-related topics, providing feedback for inclusive product development and facilitating global employee-facing programs.

Privacy and Cyber Security

Data privacy: We are committed to protecting our users’ privacy and recognize that the use of personal data has important implications for our business. For us to operate effectively asprivacy: As a global business with users in countries all over the world, we are committed to protecting our users’ privacy and have adopted a global approach to privacy compliance. Recognizing that the use of personal data is at the core of our business, we have developed a set of robust operating practices designed to ensure the proper handling of our users’ data and have adopted a global approach to privacy compliance.data. We apply the high standards of the GDPR globally to the processing of all our users’ personal data, in addition to any applicable region-specific laws, like the California Consumer Privacy Act (CCPA). We have aU.S. state-specific privacy laws. Supported by our dedicated privacy team and aindependent Data Protection Officer team, we enable our users to manage their data and we strive to ensure transparency forregarding the use of their data.

Cybersecurity: We understand that the confidentiality of our users regarding how we use their datausers’ information is a primary concern and enable them to manage their data.

Cybersecurity: We take the security of information entrusted to us by our usersthem very seriously. We understand that the confidentialityTo provide assurance of their information is our users’ primary concernsecurity, safety and privacy, we maintain both detective and preventive controls, along with a comprehensive employee security education program, to provide assurance of security, safety and privacy. Ensuringprogram. We ensure compliance with industry security standards (such as PCI-DSS) is an important aspect of our approach. We, continually monitor risk to the security of the information with which we are entrusted and track potential new threats, as well as third-party risk.

Bumble operates anOur extensive vulnerability management program that addresses all aspects of our software development and infrastructure hosting, covering, at a minimum, our in-house developed code, third-party software components, our mobile applications, backend platform, employee endpointstechnology usage and business support infrastructure. We incorporate not only frequent vulnerability scanning but also regular penetration testing from specialist third parties, frequent vulnerability scanning and a public bug-bounty scheme.

Board and Management Oversight

Our commitment to ESG starts at the top, beginning with our Board of Directors and management. Our Nominating and Corporate Governance Committee is responsible for reviewing environmental and corporate social responsibility matters and assisting the Board in overseeing our programs related to material environmental and social and governance topics, as well as in managing risks and opportunities. We have also assembled antopics. Our ESG steering committee of cross-functional senior leaders focusedcontinues its focus on the development and execution of our ESG objectives and oversight of our ESG disclosures. We will continueIn 2022, this team oversaw the completion of Bumble’s materiality assessment and is now using those findings to grow andfurther develop ESG strategy. As part of our ESG practices in 2022, aided byjourney, we are increasing disclosures on the execution ofBumble investor website, aligning to the SASB framework and building a materiality assessment.path to a public impact report.

Director Nomination Process

The Nominating and Corporate Governance Committee is responsible for identifying, evaluating and recommending nominees for election to our Board.

Depth of experience, fitness and the ability to make meaningful contributions to our Board’s oversight of the business and affairs of Bumble, in addition to a willingness to exercise independent judgment, and an impeccable reputation for honest and ethical conduct that aligns with our core values, are important factors when identifying prospective director candidates. Additionally, in identifying potential director candidates, our Board evaluates a candidate’s time commitments to ensure the appropriate amount of time, energy and care is given to the needs of our business.

In identifying prospective director candidates, the Nominating and Corporate Governance Committee may seek referrals from other members of the Board, management and other sources, including third party recommendations.The Nominating and Corporate Governance Committee may also engage firms that specialize in identifying director candidates to our Board. Director nominations also may be made at the recommendation of stockholders pursuant to our Bylaws. The Nominating and Corporate Governance Committee utilizes the same criteria for evaluating candidates regardless of the source of the referral.

Our Bylaws establish advance notice procedures with respect to the nomination of candidates for election as directors, other than nominations made by or at the direction of the Board of Directors or a committee of the Board. In order for any matter to be “properly brought” before a meeting, a stockholder will have to comply with advance notice requirements and provide us with certain information. Additional information regarding the process for properly submitting stockholder nominations for candidates for membership to our Board of Directors is set forth below under “Stockholder Proposals for the 20232024 Annual Meeting.”

In connection with its annual recommendation of a slate of nominees, the Nominating and Corporate Governance Committee also may assess the contributions of those directors recommended for re-election in the context of the Board evaluation process and other perceived needs of the Board.

Blackstone is also entitled to designate a non-voting observer to attend meetings of our Board of Directors pursuant to our stockholders agreement. Blackstone has appointed Martin Brand, a Senior Managing Director and co-head of U.S. Acquisitions for Blackstone’s Private Equity Group, to serve as the non-voting observer. In addition, pursuant to the terms of our stockholders agreement, Blackstone and our CEO, Whitney Wolfe Herd, have the right to designate nominees to our Board of Directors subject to the maintenance of certain ownership requirements in us.the Company. For additional information on our stockholders agreement, see “Transactions with Related Persons.”

Director Qualifications

Our Board seeks to ensure that it is composed of members whose particular experience, qualifications, attributes and skills, when taken together, will allow the Board to satisfy its oversight responsibilities effectively in light of Bumble’s business, structure and risk.

As specified in our Corporate Governance Guidelines, in identifying candidates for membership on the Board, the Nominating and Corporate Governance Committee takes into account (1) minimum individual qualifications, such asincluding strength of character, mature judgment, familiarity with Bumble’s business and industry, independence of thought and an ability to work collegially with the other members of the Board, and

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NOMINATION PROCESS AND DIRECTOR QUALIFICATIONS

background, various and relevant career experience, relevant technical skills, relevant business or government acumen, financial and accounting background, technology background, compliance background, executive compensation background and the size, composition and combined expertise of the Board. While neither the Nominating and Corporate Governance Committee nor the Board has adopted a formal policy regarding diversity, they evaluate each candidate in the context of the Board’s membership as a whole and seek to achieve a mix of members that represents a diversity of background and experience in order to promote the representation of diverse views on the Board.

Board Dashboard

Our directors possess broad expertise, skills, experience and perspectives that facilitate the strong oversight and strategic direction required to govern Bumble’s business and strengthen and support senior management. As illustrated below, each of our directors brings a diversity of skills and experiences to his or her service on the Board that aligns with the Company’s business and long-term strategy and reflects the Board’s commitment to diverse perspectives. For a brief biographical description of each of our directors, including a description of the experience, qualifications, skills and attributes of each of our directors that led to the conclusion that each director should serve as a member of our Board of Directors at this time, see “Proposal No. 1—Election of Directors.”

Our Board Skills and Experience

The following chart of board skills and experience provides an overview of the diversity of experience on our current Board, including Ms. Anderson.

NOMINATION PROCESS AND DIRECTOR QUALIFICATIONS

Our Board Diversity

The following table provides information related to the composition of our Board members as of the date of this Proxy Statement, including Ms. Anderson who, as noted below, is not standing for reelection. Each of the categories listed in the below table has the meaning as it is used in Nasdaq Rule 5605(f).

The Company’s diversity statistics remain unchanged from the information included in the Company’s 2022 proxy statement.

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Our Board of Directors currently consists of eleven directors and is divided into three classes with staggered three-year terms. Ann Mather, Jonathan C. Korngold, Jennifer B. Morgan and Pamela A. Thomas-Graham constitute a class with a term that expires at this Annual Meeting (the “Class I Directors”); Christine L. Anderson, R. Lynn Atchison, Matthew S. Bromberg and Amy M. Griffin constitute a class with a term that expires at the annual meeting of stockholders in 2023this Annual Meeting (the “Class II Directors”); and Whitney Wolfe Herd, Sachin J. Bavishi and Elisa A. Steele constitute a class with a term that expires at the annual meeting of stockholders in 2024 (the “Class III Directors”); and Ann Mather, Jonathan C. Korngold, Jennifer B. Morgan and Pamela A. Thomas-Graham constitute a class with a term that expires at the annual meeting of stockholders in 2025 (the “Class I Directors”). Ms. Anderson has decided not to seek re-election and therefore her term will expire at the commencement of the Annual Meeting. Our Board thanks Ms. Anderson for her exemplary service as a director since 2020.

Our Bylaws provide that the number of directors shall be determined by the Board, which has currently set the number at 11. Due to Ms. Anderson’s decision not to stand for re-election at the Annual Meeting, the number of directors will be reduced from 11 to 10 as of the Annual Meeting if the 3 nominees are elected at the Annual Meeting. Proxies cannot be voted for a greater number of persons than the nominees named.

Upon the recommendation of the Nominating and Corporate Governance Committee, the full Board has considered and nominated each of the fourthree Class III nominees named below, each of whom is currently serving as a Class III Director, to be elected for a three-year term expiring at the annual meeting of stockholders in 20252026 and until such director’s successor is elected and qualified or until such director’s earlier death, resignation, retirement, disqualification or removal from office. Each director will be elected by a plurality of the votes cast, which means that the fourthree individuals nominated for election to our Board of Directors at the Annual Meeting receiving the highest number of “FOR” votes will be elected.

Unless otherwise instructed, the persons named in the form of proxy card (the “proxyholders”) attached to this Proxy Statement intend to vote the proxies held by them for the election of Ann Mather, Jonathan C. Korngold, Jennifer B. MorganR. Lynn Atchison, Matthew S. Bromberg and Pamela A. Thomas-Graham.Amy M. Griffin. All of the nominees have indicated that they are willing and able to serve as directors. If any nominee becomes unwilling or unable to serve as a director, the Board may propose another person in place of that nominee, and the individuals designated as your proxies will vote to appoint that proposed person. Alternatively, the Board may decide to reduce the number of directors constituting the full Board. Ms. Wolfe Herd and Blackstone have informed the Company that they intend to vote in favor of the nominees named in this Proxy Statement. Because of their collective voting power, these nominees are assured election.

Nominees for Election to the Board of Directors in 2023

The following information describes the offices held, other business directorships and the class and term of each director nominee. Beneficial ownership of equity securities of the director nominees is shown under “Ownership of Securities” below.